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Vivo Group

Vivo Energy Uganda is the official sponsor of the Pearl of Africa Uganda Rally under the Shell V-Power brand. The Shell V-Power Pearl of Africa Uganda Rally or Pearl of Africa Rally is one of the most anticipated events on the Ugandan motorsport calendar. Part of the FIA African Rally Championship, it regularly attracts competitors from other African countries and various parts of the world. 

In 2014, 24-year-old Kenyan rally driver Rajbir Rai won the 17th edition of the Pearl of Africa Rally in three hours, two minutes and 45 seconds beating Ivorian, Gary Chaynes. The 450 kilometre-long race took place around the town of Semuto on open gravel roads and attracted 40 competitors including eight foreigners. Over 25,000 fans braved a day of rain to watch the rally.

Shell V-Power sponsorship

During the Shell V-Power Pearl of Africa Rally, most participants use Shell V-Power. The public also gets an opportunity to experience how Shell V-Power improves engine performance thanks to promotional activities along the route.

Shell V-Power fuel is designed to improve engine performance, whatever the car. Containing a powerful cleansing technology, Shell V-Power is designed to enhance everyday driving performance and responsiveness.*

These cleaning components are designed to prevent the build-up of power-reducing inlet valve deposits and to help remove any that have been left behind by other fuels. This turns the engine more freely, helping your engine to breathe easily, and aids in the transfer of energy from the fuels to the wheels more efficiently.

*As compared to a regular gasoline. Performance benefits may not be instant. Actual benefits may vary according to vehicle driving conditions and driving style.

Find out more about the Shell fuels available at Vivo Energy’s Shell service stations in Africa.


The Pearl of Africa Uganda Rally was first organised in 1996 by Uganda and Burundi as “The Great Lakes Rally”. Following the success of the Great Lakes Rally, Uganda created its own rally event in 1997. 

The name “Pearl of Africa” refers to Uganda and was first used by Winston Churchill who was struck by the country’s natural beauty during a visit in 1907.

Rally Route