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Vivo Group

“Focus, simplify and perform is our reality”

Khadidiatou Fall
Commercial Manager Vivo Energy Senegal

Khady Fall, Commercial Manager of Vivo Energy Senegal, is driven by the challenge of getting to number one in her market. Having started out her career in the oil products sector in Shell, Khady believes that “Focus, simplify and perform” is what Vivo Energy employees do every day.

What do you most enjoy about your role?

In my role, my team and I handle our Retail, B2B and B2C customers. What I enjoy most is the opportunity I have to make a measurable contribution to the bottom line and the revenues of the company. It is also an exciting position as you are always challenged by the competition and have to be creative to stay in the market and grow the business.

How would you describe the people at Vivo Energy?

The first thing that comes to my mind is the spirit of teamwork. In the case of our Operating Unit (OU), we’re all pulling in the same direction and you have all the support you need to perform your role effectively. Secondly, the people who work for Vivo Energy are skillful and competent. When interacting with people in many cases, they add value to your work by bringing in new perspectives that you would not have thought of before. Also, the people at Vivo Energy are young, passionate and they have a real appetite for growth.

What advice would you give to someone who has recently joined or wishes to join Vivo Energy?

Vivo Energy is very open and you have opportunities to grow and develop your career. It is important that you take full ownership and that you take the lead in your role. Ask for support to achieve your goals and objectives – never hesitate to ask. You should also always challenge yourself. Ask yourself what you can do better, what you can improve next and how you can learn from others. Don’t stay in your comfort zone – aspire to do better all the time.

How do you know that you are making a valuable contribution to the company through your role?

This is quite clear through our way of working. You are given your targets at the beginning of the year, and they are very clear, Specific, Measurable, Actionable, Realistic, Time-bound (SMART) targets. When you meet or exceed your targets, it’s clear that you are contributing to the company. For me, there are two important elements of measuring my contribution: am I exceeding the plan and am I increasing our market share? In addition to those two elements, I think that you know that you are making a valuable contribution when you help people to grow and develop. Developing the team is key, sharing the knowledge and the experience that you have acquired so that team members can become experts and perform better. I believe that, as team leader, part of our role is to develop and support our people so that they can move forward in our organisation. This is another way to add value.

What makes you stay at Vivo Energy?

I am continuing to learn new things. I enjoy contributing to the achievement of our aspirations as a company. We want to create the most respected energy company in Africa. My dream is to be number one in our market, not number two. I believe that we will get there. The challenge to get there makes my role exciting and keeps me engaged.