Vivo Energy Jordan announces soft opening of first Engen service station, marking the beginning of the brand's rollout across Jordan
Amman, Jordan - 12 August 2026: Vivo Energy Jordan has announced the soft opening of its first Engen-branded service station in the Wadi Saqra area of Amman, marking the start of the implementation phase of its plan to transform and upgrade its network of service stations across Jordan. The milestone follows the successful completion of the acquisition of TotalEnergies Marketing Jordan.
Over the coming days, the company will continue the first phase of the rollout with the soft opening of additional stations. Following Wadi Saqra, stations in Al-Muqabalein, Gardens, and Mecca Street will begin soft operations ahead of their official opening.
The opening of the Wadi Saqra station is the first tangible step in Vivo Energy Jordan's plan to relaunch and modernise its service station network across the Kingdom. The programme covers the rebranding and enhancement of the former TotalEnergies service stations, while also strengthening the company's commercial fuels, lubricants, and business solutions offerings. The initiative reflects Vivo Energy's commitment to delivering a more modern, efficient, and customer-focused experience in Jordan.
The introduction of the Engen brand to the Jordanian market marks a significant milestone for Vivo Energy, which operates Africa's leading fuel and energy distribution network. By bringing its operational expertise and internationally recognised standards to Jordan, the company aims to deliver high-quality, reliable, and innovative services while maintaining the highest levels of safety and operational excellence.
Adel Saadallah, Managing Director of Vivo Energy Jordan, said the soft opening of the country's first Engen-branded service station represents far more than a change in brand identity. He said, "It marks the beginning of a new phase of investment and development, driven by a long-term vision to enhance the customer experience and raise the quality of services across the Kingdom."
Saadallah added that while the completion of the acquisition marked the starting point, the opening of the Wadi Saqra station is the first visible step in bringing that vision to life.
He further added, "We have launched a comprehensive programme to redevelop our service station network and invest in upgrading our facilities and services in line with global best practice, ensuring we meet the evolving needs of both individual customers and businesses."
He noted that Jordan is a strategic and promising market for the Vivo Energy Group, which views its investment in the Kingdom as a long-term commitment focused on building sustainable partnerships, developing local talent, supporting the national economy, and providing advanced energy solutions and services that enhance efficiency, reliability, and customer satisfaction.
Saadallah also stressed that the transition to the Engen brand will be carried out gradually and carefully to ensure uninterrupted service for customers. The company will continue enhancing the refuelling experience and associated services across its network, including upgrades to station facilities and convenience stores, in line with its commitment to delivering lasting value to the Jordanian market.
The soft opening of Jordan's first Engen-branded service station follows the Vivo Energy Group's acquisition of TotalEnergies Marketing Jordan in July 2026. The acquisition underscores the Group's confidence in the Jordanian market and its long-term potential, while reaffirming its commitment to continued investment and the development of the country's fuel distribution infrastructure to support economic growth and enhance customer service across the Kingdom.